Earlier this month LonelyGirl15, one of the most successful examples of viral web marketing to date, aired its last episode. The series originally began as a joint project created by Miles Beckett, Greg Goodfried, and Ramesh Flinders, who produced a series of YouTube videos portraying the life of a fictional 16 year old girl named LonelyGirl15. The videos presented LonelyGirl15s life as if it was real, leading to a media scandal when the fictional nature of the show was revealed. Following ....
TechCrunch
