Responsibilities:
Drive and oversee relationships between alliance partners (outside brand sponsors) and company's business units. Consider partner and business unit strategic initiatives on the planning and implementation of current and future promotional activities. Perform valuation of multimillion dollar sponsorship accounts. Analyze return on investment (ROI) from strategic alliance between company and brand partner. Analyze market research regarding the effect of branding on ROI for va...
MARKETINGCROSSING JOBS IN California
