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How to create a marketing company RFP

You are thinking of hiring marketing professionals for your organization. Many people use an RFP - Request for Proposal – process as a way to feel confident of making a good choice. But beware! There are pitfalls in the RFP process that are easy to fall into. If you’ve never worked with a marketing professional, or this is the first time you’ve hired an advertising agency, here are a few “secrets” that will save you time, grief and money. 1. Provide backgroundLet prospective suppliers know....

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on Sep 08, 09

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