Whether we realize it or not, we are being persuaded by our friends, family, colleagues, strangers, the government and the media on a daily basis. Most of this persuasion is very subtle and naturally stimulates our hidden needs, desires and motivations for a better and more fulfilling existence. For the lucky few, the Art of Persuasion comes naturally and effortlessly. In fact, the world is their oyster and a canvas of their making. Yet for others, who have not mastered this fine psychologica....
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