Despite our "alleged" lawyers being "allegedly" hard at work looking over "alleged" claims that the ABC's Gruen Transfer blatantly stole segment ideas from the Gen Y Marketing team, we have still managed to crank out another great show for you this week. We even managed to find a campaign that we all actually liked (even Nat)!This weeks show :-Marketing News this week:-Beer brand gives podcasting a goPublic relations 2.0 Honda's live TV commercialMums all over myspaceOnline marketers need to measure results Feature discussion this week:- ABC's Gruen Transfer launched last week so we take a look at the good and the bad of raising the curtain on marketing for the average personCampaign Focus:-Inner Circle rum campaignObi Wan's Davidoff commercial
Gen Y Marketing Podcast
