Every Dot Connects
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On vacation
For the first time in five years, Im taking a real vacation, i.e. longer than a 3- or 4-day weekend. Destination: Alaska, on the Royal Caribbean cruise line! Ill be back around September 25. Internet access on board is pricey, so I probably wont be sending virtual postcards. I know, youre heartbroke …
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Travel and Tourism Meet Social Media
My friends Sheila Scarborough and Becky McCray are about to launch a membership site where travel and tourism professionals can learn all about social media. If youre in destination marketing, you couldnt be in better hands. These two ladies are true expertsand they are both great teachers. Dont wai …
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Social Media: Too Much of a Good Thing?
Im honored to be hosting this weeks #socialmedia chat on Tuesday at noon Central time. Our topic is Determining the Tipping Point in Social Media. Be forewarned that I dont have a definitive answer, but Im acutely aware of the questions and always in pursuit of ways to enable companies to effectivel …
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Reclaiming Twitter
Yesterday, I did something that runs counter to my standard recommendation for clients: I locked my Twitter updates. My move to privacy was one of desperation, not desire. Twitter has experienced phenomenal growth in recent months. Unfortunately, a large part of that growth is due to an influx of s …
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Use Facebook Friend Lists to Create Custom News Feeds
Ive recorded a short screencast (just under 3 minutes) to show how to create and use Friend Lists on Facebook. Each friend list you create has its own news feed, which allows you to keep up with people whose updates tend to get lost on your home page news feed. For example, I have 700+ friends on Fa …
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Site Downtime Expected
Note from admin: We are currently in the process of transferring our EveryDotConnects.com domain to a new registrar. Due to the way this works, the site could be closed for a few hours one day this week. We apologize in advanced for the inconvenience.
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Hawaii Tourism Authority breaks the mold with a bloggers fam tour
The fam tour or familiarization tour is standard practice by which tourism boards and Convention and Visitors Bureaus (CVBs) introduce their destinations to media people. In the past, such tours have been filled with only print and broadcast media representatives. Not any more. One example in progre …
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Social Media Blog Carnival - Your Best Shots
Welcome to the May 21, 2009 edition of the Social Media Blog Carnival. Thanks very much to the carnival owner, New Media Labs, for asking us to host. Next weeks host is Social Media Wiz, so send em in. For this carnival, the host reviews all the submissions and then picks the post that he/she thinks …
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6 ways to improve your destination marketing (and why you’re toast if you don’t)
(This is an Open Letter guest post from travel expert Tim Leffel, who wants to help public relations (PR) and marketing folks who are stumbling around in the dark regarding Web-based tourism development. Anyone who still deals with a recalcitrant boss about these issues, even if you arent in travel …
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Blogging Basics: Getting traffic, readers and attention for your blog
I discussed writing good content and posting consistently for a decent amount of time in the first Every Dot Connects Blogging Basics post - How to start a blog, and whether youll ever make money from it. The next obvious question is, How do I get anyone to read my blog? It may surprise you to learn …
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Blogging Basics: How to start a blog, and whether you’ll ever make money from it
Thinking of starting a blog? Already started one and wondering when youll rake in the Big Bucks? Im going to lay it out for you. Heres some advice I gave to a journalist who wanted to start a parenting blog, but since people ask me the same questions all the time, I thought Id back up from relative …
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Twitter: Blogchat on Sunday nights
For a few weeks now, Mack Collier, author of one of my favorite marketing blogs, The Viral Garden, has been hosting a chat on Twitter using the hashtag #blogchat. My favorite way to follow the conversation is to use TweetChat, a tool developed by Brooks Bennett. TweetChat turns a hashtag into a chat …
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Don’t let your business make this basic mistake online
I see it over and over again. In between the squawking about how blogs are already passé and how Twitter is going mainstream, there is a fundamental Old School operating concept of the Web and social media that is routinely ignored by many organizations, mostly through what I suspect is simple lack …
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A different breed: what to expect from bloggers
Im getting ready to leave on a press/media trip to Hutchinson, Kansas; several of the citys public relations and marketing folks decided that bloggers and wired writers offer a different way to get the word out about their destination. My travel-related posts will be over on my Family Travel blog a …
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Swag Bag 2.0
As a member of UpTakes Marketing Board, I wrote an UpTake Travel Industry blog post on the advantages of getting information about your product or service (not necessarily just tourism-related ones, either) into the hands of travelers who use social media tools. Smart marketing with giveaways 2.0 In …
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Twitter #FollowFriday - Give Us a Reason
For the past several months Friday has been a popular day for recommending people to add as new followers on Twitter. The idea was the brainchild of Micah Baldwin, and you can read the origins of Follow Friday on Mashable. Unforunately, like many Twitter memes, what started as a good idea has devolv …
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Wanda Jackson Makes Rock and Roll Hall of Fame
My SXSW 2008 interview with Wanda Jackson was one of the most popular posts on EDC last year. Im rerunning it today, following the announcement that Wanda will finally be inducted into the Rock and Roll Hall of Fame. (via NPR: Rockabillys Wanda Jackson Hits Hall Of Fame ) Congratulations, Wanda! Thi …
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Twitter and the Dunbar Number
Ive never been in the camp of those who follow back every one who adds them on social networks. While the reason people reciprocate all followsit does seem the polite thing to dois understandable, I know Ill never be able to have any kind of meaningful interaction with all of them (over 6,000 now on …
Every Dot Connects
