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Why I Follow…Thomas Clifford
On Fridays, for my Twitter #FollowFriday contribution, I highlight one person that I enjoy networking with via social media (and sometimes in real life also!) Today, its Thomas Clifford, otherwise known as Director Tom (@thomasclifford). Toms a filmmaker, and an active contributor to the blogosphere …
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Why I Follow…Ike Pigott
Each Friday of late, Ive sought to highlight one follower that I value, and tell you why. Up today - Ike Pigott (@ikepigott). Why do I Like Ike? Well, hes an independent thinker. He enjoys humorous banter. Hes curmudgeonly (cant imagine what hell be like in 25 more years!) Hes smart. And hes real. P …
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How do YOU use Social Media?
About a month ago, we had a robust discussion on this blog about some possible adaptations to the Forrester Research Social Technographics Ladder. You can review that post One Rung Up? right here - which is going to provide the backdrop for this muse. The more I thought about, the more I felt that t …
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Why Your Message Lives or Dies
Youve got a great message. Maybe youre marketing a needed service. Maybe youre instructing a set of students. Maybe youre preaching a sermon. But theres a problem, and you can see it - the message is not making it all the way to long-term memory, and it is not leading to the desired behavior change. …
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Why I Follow…Brad Pendergraph
For this variation of the Twitter #FollowFriday meme, I try to highlight people who may be less well-known than the folks whom everyone follows on Twitter. I mean, why do I need to explain why I follow Mack Collier (@mackcollier), or Chris Brogan (@chrisbrogan), or Darren Rowse (@problogger)? Everyo …
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Why I Follow…Rosa Say
Fridays on Twitter are all about recommending friends (#followfriday). I like to just recommend one at a time. So today, its a favorite twitter-friend from our 50th state, Rosa Say (@rosasay). Why do I follow this smiling Hawaiian? Its really very simple. Rosa is unfailingly sweet and encouraging. N …
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River of Post-Twit Notes Floods Fargo
A veritable yellow-snowstorm of printed 140-character tweets dropped from the sky over Fargo, ND yesterday, threatening to overwhelm levees already strained by an ice-clogged river. The founders of the on-line micro-blogging service Twitter chose Fargo for the unveiling of their new Post-Twit note …
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“Social Media”, Business, and Matchmaking
This is a part 2 post, growing out of the principles outlined here in part 1, where we enjoyed a lively discussion about how, in business, social media (or Community Networking/Networked Communications) is part of the larger category of Communications, along with a lot of other traditionally siloed …
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Why I Follow…Shannon Whitley
This is my second edition in a variation on the Twitter #FollowFriday meme. Instead of just listing people I follow with no real room for explanation, Ill make my weekly contribution of pointing to one person I value, and why. Up today - @swhitely (Shannon Whitley). As I recall, when I started on Tw …
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SXSW…from the eyes of a 20-year old
(Im not sure I ever anticipated the day Id have a guest post from one of my children! But, here it is. My oldest son, who is pursuing a career in film, accompanied me to the South by Southwest conference. Here are his impressions) Trying to break into the film industry from the ground level is a dau …
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“Social Media” and Business, part 1
Earlier this week, I enjoyed a robust Twitter conversation with a few folks (thanks, @lizscherer, @kellyferrara, @lindabeth!) on how social media fits into the pre-existing business silos that we all know and love (Marketing, PR, Sales, Customer Service, etc.) Instead of putting out 140-character fr …
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Church Advertising FAIL
Saw this advertising effort on the street this morning and did a double take. Its odd enough for a church to promote itself on a trash can. But to toss out the throwaway tagline: Theres a place for you? Perhaps they could have added: Drop-ins welcome! Consider that a waste of the advertising budget. …
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Why I Follow…Pamela Martin
Its becoming a tradition on Fridays in Twitterland to tag a bunch of your favorite people for FollowFriday - not a bad idea at all, but it has become somewhat overwhelming. Hard to separate signal from noise, and often I cant possibly discern WHY someone is being followed. Plus theres the creeping s …
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Presenting to Win (a SxSW rant)
Ive been, frankly, disappointed in the quality of many of the South by Southwest sessions. Heres why: many of those leading these panels/discussions/sessions arent trying to win the attention of the audience. There are many competing sessions, theres the Twitter stream, theres the Bloggers Lounge, a …
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Stoning our Fellow Bloggers
There is a danger to being a blogger - the same danger experienced by all public figures. Your every mistake is magnified, and that means you may end up with a target on your chest. Yesterday, a well-known blogger made a posting that was quite controversial. Suffice it to say that some of the reacti …
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Someone Create this People Finder…Please!
Wouldnt it be nice to have a smart, semi-automated way to find interesting people on-line? What Im about to describe exists in bits and pieces scattered throughout various apps. But it would sure be useful to wrap it up into one platform. You (and all other participants) describe yourself in three a …
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The Disappearance of “Social Media”
Im sitting here in the swirl of buzz that is SxSWi (South by Southwest Interactive), the smorgasbord of all things leading edge in the digital creative space. Its all going to disappear. What I mean is this: what we now call social media - this leading edge congolomeration of stuff that allows us to …
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See you in Austin!
Ill be in Austin Fri-Tues for the SxSW conference - but, for the first time, with a major twist. Its going to be a father-son gig! Ill be doing the Interactive track, and my 20-year son Nathan is going to be immersed in the Film track. Nathan is keenly interested in pursuing a career in the Film ind …
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One Rung Up??
Ever since I first laid eyes on it, I liked the Forrester Social Technographics Ladder, which seeks to depict levels of involvement in social media by people according to usage patterns. The higher up the ladder, obviously, the greater the level of engagement. However, the more I thought about it, t …
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Five in the Morning - Finale
Yes, its true. Today, after nearly 100 Five in the Morning posts (including guest posts by other bloggers), Im bringing the series to a close. Why? Well, mainly its a matter of time - there are some other priorities that now require more of my attention. Creating Five in the Morning posts, as fun an …

