Social Media Club
A community for the champions of Social Media and those seeking to learn
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Putting Social Media Education Into Focus: A Community Proposal
For over three years, Social Media Club has worked to promote media literacy and connect people to share what they are learning about Social Media. Today, we are launching a new project to bring together the education and professional communities to further the development of social media curriculum …
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Social Media ROI: How about an increase in revenue?
Ask anyone in senior management about ROI and social media and the common response will surely be “Show Me the Money”. Unless you are Dell and selling products directly from one of their many Twitter accounts, it can prove to be a difficult task to attribute a hard ROI to just about any social medi …
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#SMCQ18 Social Media Change Makers
Who is most influential (and how to tell) is always a hot topic among those keeping track of the social media landscape. But who of those influential folks are using their solid, highly connected platform for the betterment of other lives is another topic altogether. This weeks addresses the change …
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#SMCQ17 Avoiding misteps in social media
@mydinkum: the continuing changing technology and the changing nature of how folks use the internet will keep things in flux - a good thing Last week, the Social Media Editorial Board wondered how Social Media could avoid falling into the same traps as traditional media, those traps being popularity …
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SMCQ17 Doing Social Media differently
Is Social Media doomed to make the mistakes of traditional broadcast media, favoring popularity over quality and providing a platform for relatively few points of view? So wondered The Social Media Social Media Club Chris Heuer, Dave Peck and Deborah Crooks on Friday as they discussed how to keep So …
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More Notes on Influence
Our SMC Question of the past two weeks, #SMCQ16 How do you measure social media influencers and/or influential online communities? yielded the following responses: @schmediachick: Measuring influence in social networks demand quant & qual elements. Most important is being part of conversation @e …
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The Power of Influence
“Eavesdropping isn’t influence, engaging in a conversation is”…leaked a speaker prior to the start of “The Power of Influence,” an assemblage of eclectic panelists at the Social Media Club San Francisco / Silicon Valley’s late June gathering at Eastwick Communications in Mountain View, Californi …
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Have bus, will travel…to Sonoma, CA!
This Saturday, July 11th, the Social Media Club San Francisco/Silicon Valley chapter will fill a Bauer rock star bus full of cheese, wine and a bunch of Social Media loving types as we take our first excursion out of city limits and head into Sonoma for a day of wine tasting.This trip came together …
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#SMCQ16 On Measuring Influence
Earlier this week, the SMC Editorial Board posed the question How do you measure influencers and/or influential social media platforms? having wondered aloud which combination of measurement and know-how equaled influence. As the community response demonstrated, influence is equal parts quantitative …
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#SMCQ16 How do you measure influence?
Metrics, popularity, comment counts, network buzz or simple word-of-mouth credibility? There are a huge number of factors that go into determining the influence of a blogger or online platform, but how can you tell who or what truly influences both individual and community behavior. What does true i …
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#SMCQ15 On truth-finding
This weeks SMCQ15: How do you know who to trust within the social media environment? was especially pertinent given the dramatic impact Social Media had amidst the election and protests in Iran. The online conversation and direct responses we received pointed out the need for self responsibility an …
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A new social media song and music video by Pete Codella
A couple months ago, as I was returning home after presenting at a social media conference in Las Vegas, I had an idea: what if I took a fun, popular song and changed the words to tell a story about social media? My idea came to reality with the help of my wife and some great friends these past few …
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#SMCQ15 Who to trust? Verifying social media information
Receiving retweeted information that doesnt have a clear source, mail from hijacked email accounts and coming across yet another poorly fact-checked blog post represent the down side of the instant information age. How does one determine the accuracy of information found online? And how do you verif …
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The Corporate Social Media Ecosystem
It’s an interactive evening at the Social Media Club, San Francisco / Silicon Valley, at Citizen Space. HP alum Ravit Lichtenberg of Ustrategy ignited the event presenting before dozens of the social media digerati on “The Corporate Social Media Ecosystem.” “What are you?,” she asks. An expert, agen …
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RE: SMCQ14 Dumbing Down or Getting Smart?
Now along comes Twitter, which totally reduces our collective thought leadership to 140 characters or less and in doing so, belittles and minimizes every big thought into a punch line or social limerick. It’s premature articulation if you ask me and it’s very unsatisfying. — Joseph Jaffe, Blogging i …
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SMCLA Panel Recap: Improve Your Search Engine Optimization Using Social Media
Combine a panel of SEO experts and a roomful of Social Media Club Los Angeles members and what do you get? A mountain of amazing tips and tricks to immediately apply to your own websites inbound marketing strategy 25 of the top SEO tools and links used by proven experts who have multiple top rankin …
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SMCQ14 Media overload? Consequences of the stream
At the same time social media has created a wealth of opportunities to create, consume, interact and react to information, the diversity of media can be staggering as quantity and immediacy often overshadow quality. The Social Media Editorial board discussed how this web of now is trumping deeper c …
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Conversation SCMQ13: Social or Socialism
When masses of people who own the means of production work toward a common goal and share their products in common, when they contribute labor without wages and enjoy the fruits free of charge, it’s not unreasonable to call that socialism.” — “The New Socialism,” by Kevin Kelly, Wired. This article …
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Social Media Club SFSV: Sonoma Bound on July 11, 2009!
Come join the Social Media Club for their FIRST ever wine adventure! We know youve been slaving away all year, so isnt it time to kick back and relax a little? We thought so too, so we got together with Barbara Drady (@WineEvangelist) from Affairs of the Vine to put together a Social Media Club roa …
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Want to Join the Question of the Week Editorial Board?
Love, appreciate and use Social Media for both work and personal use and talking and blogging about it? Interested in trends affecting the social media industry? Want to help shape the Social Media Club Question of the Week initiative? Were looking for a few new members to round out our Editorial B …
Social Media Club
