PaidContent
The Economics of the Internet
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Armstrong On AOL's New Branding And 'Very, Very, Very Inexpensive' Campaign
glimpse AOL (NYSE: TWX) offered late Sunday night of its new branding campaign looked more like icons for AIM, not a branding campaign for a company on the verge of reinvention. Thats because what were seeing now is only a teaser, as AOL CEO Tim Armstrong told paidContent in a rare evening interview …
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Change In Counting Newspapers' Digital Subs Masks Actual Circ Woes
the latest newspaper circ numbers showed continued declines, changes to the way the Audit Bureau of Circulations counts electronic subscribers have obscured just how many readers the industry is losing. For instance, until this year, newspapers that sold print/digital subscriptions in a single packa …
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AOL's New Branding Trades Iconic Running Man For Goldfish
(NYSE: TWX) just released its new branding lookone consistent typography showing Aol with different reveals from various artists. The new identity fully debuts when AOL rings the bell to open the New York Stock Exchange Dec. 10. Images here; explanation after the jump. Release: AOL today preview …
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Microsoft Offers To Pay News Publishers To Pull Content From Google
next battle in the search wars could be over access to news content. The FT reports that Microsoft (NSDQ: MSFT)which has made increasing the market share of its Bing search engine its top online priorityhas reached out to big online publishers in order to get them to pull their sites from Google (NS …
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Industry Moves Round-Up: Atlantic Media; Tribal Fusion; Viewpoints Network; Meredith 360°
Atlantic Media: Former U.S. editor of Reuters.com Adam Pasick will be heading up the new digital media brand from The Atlantic publishing group, launching in early 2010. Along with being U.S. editor, Pasick was also the bureau chief of Reuters (NYSE: TRI) Second Life, editor of Reuters Deals and edi …
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Microsoft In Talks To Get News Publishers To Pull Content From Google
next battle in the search wars could be over access to news content. The FT reports that Microsoft (NSDQ: MSFT)which has made increasing the market share of its Bing search engine its top online priorityhas reached out to big online publishers in order to get them to pull their sites from Google (NS …
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Industry Moves Round-Up: Meredith 360°; Atlantic Media; Viewpoints Network; Tribal Fusion
Atlantic Media: Former U.S. editor of Reuters.com Adam Pasick will be heading up the new digital media brand from The Atlantic publishing group, launching in early 2010. Along with being U.S. editor, Pasick was also the bureau chief of Reuters (NYSE: TRI) Second Life, editor of Reuters Deals and edi …
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Sony, B&N's Kindle Challengers Could Be Scarce Come Christmas
Sony and Barnes & Noble may be launching two of the most high-profile challengers to Amazons Kindle, but supply chain challenges could keep both companies from denting Kindles popularity this holiday season. (Then again, Amazon (NSDQ: AMZN) had its own problems shipping Kindles over the holidays …
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Jason Goldberg Leaving Xing After A Year; New Startup & Investments
Goldberg, the chief product officer of Xing, the European biz social network that Burda just bought a big stake in, is leaving the company with this deal, about 12 months after his social news startup Socialmedian was sold to the Germany-headquartered company. The Socialmedian sale price at that poi …
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Nielsen Biz Selling Print, Online But Not Until December; Lachlan Murdoch Considering Investing
sale yet for Nielsen Business Media (NBM) but most of it is about two weeks away from being acquired by a consortium led by James Finkelstein’s News Communications, paidContent has learned from multiple sources. We have also learned that Lachlan Murdochyes, that Lachlan Murdoch is considering joinin …
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ESPN.com's Bill Simmons Gets A Twitter Time Out, Sort Of
of the joy of following Bill Simmons on Twitter is the feeling that he doesnt hold backthat, plus not only he can be snarky as all get out when the occasion demands, his tweets, snarky or not, are usually spot on. (He has one of the highest repeat out loud ratings in our house.) But The Sports Guy w …
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Finally, MySpace Music Licenses 'Fifth Label' Merlin; Reins in Fiercest Critic
Music has now finalized a global licensing deal with the labels represented by Merlin, according to details tipped Friday to Digital Music News. Both companies confirmed the relationship, thanks to resolution on a major sticking point related to equity. MySpace noted that Merlin - and other in …
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Why Sony's Planned Music Store Won't Start Out As A Serious iTunes Challenger
keeps flip-flopping over adding music downloads to the PlayStation Network (PSN). After scrapping plans to add a music store to the gaming networkcomplete with the ability for gamers to port tracks to the handheld PSPcomes news that the company will indeed expand the PSN into a full digital download …
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paidContent Quick Hits 11.20.09
Five ex-Googlers are putting working full time on what they hope will be the next big thing, Brizzly. [LA Times] Hoping to be the Canadian Pandora, Listen.fm buys up the remnants of Streamzy. [TechCrunch] What Walt Disneys management style can teach the news industry about succeeding …
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SEC Watch: New DirecTV CEO Could Make $35.5 Million (And Then Some)
White, the PepsiCo vet who takes over as president and CEO of DirecTV (NYSE: DTV) Jan. 1, could make more than $35 million during his three-year contract, according to an SEC filing. His base salary is $1.5 million a year with up to 200 percent bonus based on meeting performance goals. Another $25 m …
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Sony, B&N's Kindle-Challengers Could Be Scarce Come Christmas
and Barnes & Noble may be launching two of the most high-profile challengers to Amazons Kindle, but supply chain challenges could keep both companies from denting Kindles popularity this holiday season. (Then again, Amazon (NSDQ: AMZN) has had its own problems shipping Kindles over the holidays …
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Facebook, Zynga Face Class-Action Suit Over Offer-Based Ads
ads seemed to be the secret to monetizing social gamesand social network users, in generalthat standard banner ads couldnt provide. But amid ongoing accusations that the ads actually scammed users into paying for things they didnt want and giving up their personal info, comes the inevitable: a class …
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Times Publishing Sells Governing Magazine To e.Republic
Publishing Co. has sold Governing magazine to e.Republic, a publisher of titles focused on state and local government and education. Terms of the deal werent disclosed. The sale comes a few months after The Economist Group paid over $100 million to acquire Congressional Quarterly from Times Publishi …
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Daily Beast Taps Former CNET, Dennis Publishing Exec Colvin As President
Daily Beast has named publishing vet Stephen Colvin as the site’s first president. Colvin has left his post as an EVP of CNET after two years. He was previously president and CEO of lad mag purveyor Dennis Publishing for 11 years. In his new post, hell handle all aspects of the business, the compan …
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Online Marketing/Media Firm Quinstreet Files for $250 Million IPO
the Foster City, CA-based vertical media and marketing firm that recently bought Insure.com and Internet.com, has filed for an IPO to raise as much as $250 million, according to its S1. Last month Quin paid $16 million for Insure.com, and its related media assets, and the month before it bought Inte …

